ABSTRACT

Digitization in the context of economic development and public administration is a relatively new topic. Research in this field is still evolving in line with its constant changes. However, many theorists confirm the role of institutions in attracting investment. Recent studies that have taken into account the digitization of public services, reaffirm the importance of the role played by efficient institutions in the attractiveness of territories, and suggest that their digitization can have a significant positive impacton the provision of public services, in order to be a "portal for economic development of the territory".In recent years, the Kingdom's public administrations have doubled their efforts to implement e-government systems that enable seamless communication with investors interested in the Moroccan territory. This article, more theoretical than practical, is based on a literature review (systematic, critical, conceptual, narrative, state of the art or traditional) examining the role of the digitization of Moroccan administration on the country's attractiveness. More specifically, it will analyse the link between the government's various digital initiatives and the attractiveness of investment, illustrating this through the actions taken by Morocco in projects to digitize its administration.